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How fundraisers work

Learn how fundraisers work, how to create them, and how they're connected to campaigns.

What are fundraisers?

Fundraisers allow supporters to raise money on behalf of your organization.

Each fundraiser receives a unique link that they can share with friends, family, or their community. Every donation made through that link is automatically attributed to the fundraiser and counts toward their fundraising goal.

For example, a supporter can create a fundraiser with a goal of $10,000 and track their progress as donations come in.

How fundraisers work

Fundraisers are now created within a specific campaign.

To create one:

  1. Open the campaign you want the fundraiser to belong to.

  2. Go to the Fundraisers tab.

  3. Select an existing supporter or create a new one.

  4. Set the fundraiser details, including their fundraising goal.

  5. Save the fundraiser and share their unique link.

From that point on, any donation made through that fundraiser's link for that campaign will automatically be attributed to them and counted toward their goal.

Campaign-specific fundraisers

Each fundraiser now belongs to a single campaign.

This means donations are only counted toward the fundraiser's goal when they're made within the campaign the fundraiser was created for.

If the fundraiser's identifier is used with a different campaign that doesn't have a matching fundraiser, the donation will still be processed normally, but it won't be attributed to the fundraiser.

Why this changed

Previously, fundraisers were independent of campaigns. A single fundraiser could be used across multiple campaigns, and all donations would count toward the same fundraising goal.

With the new campaign-specific structure, organizations can now create multiple fundraisers for the same supporter across different campaigns.

For example, a supporter who participated in your 2025 End of Year Campaign can now receive a brand-new fundraiser - with a new goal and separate progress - for your 2026 End of Year Campaign, while keeping the results for each campaign completely independent.

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